ChristianSteven Business Intelligence Blog

The Best Reasons To Monitor Progress Through KPI Reports

Key Performance Indicator reports, or KPI reports for short, are measurable values that can help your business track goals. Normally, organizations set targets for each fiscal year and use KPIs to evaluate their ongoing progress. For example, you can set KPIs at various levels within your organization to monitor aspects such as fiscal revenues, sales for sub-divisions or employee satisfaction.

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The Impact Of Business Intelligence On Decisions Making

Business intelligence (BI) is a powerful tool that many organizations are using today for mining their data. The data landscape can be rather complex, especially for large-scale enterprises. BI tools can facilitate analysis and decision making by helping you slice and dice the data for your needs. Business intelligence has, therefore, become quite fundamental to many companies.

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How Important Are Business Intelligence Tools?

We are living in a world that is experiencing an ever-increasing flow of data. Raw data is hardly useful unless you apply a layer of intelligence on top of it. Organizations are always trying to acquire customers, compete with their peers and keep their employees satisfied. None of it can be possible without collecting and analyzing relevant data.

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How To Understand Consumer Behavior Using Business Intelligence

The traditional components of marketing have expanded exponentially, which has led to retailers seeking better tools to help them understand consumer behavior.  In addition to email, customer relationship management (CRM), print advertising, and direct mail, social media, mobile marketing, and e-commerce are also factors that have to be weighed. Let's take a look at how to understand consumer behavior using business intelligence.

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