ChristianSteven Business Intelligence Blog

How To Make Your Marketing Department More Successful Using A KPI Dashboard

If your company doesn’t use marketing dashboards already, it should. A KPI dashboard for marketing is one of the best ways to stay on top of your operations. Dashboards are the backbone of business intelligence processes. Everything happening in your company that is relevant to its marketing goals is displayed here. You can manage all aspects of your business using a dashboard. Here are some of the main reasons why your company needs a marketing dashboard today.

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All You Need to Know about BI Dashboard Software

Executives at the highest level know the value of a good BI dashboard software program. A business intelligence dashboard is a data visualization tool that is frequently used by organizations to display their important metrics and key performance indicators (KPIs). A well-built dashboard can consolidate these metrics on a single screen, making the process of decision-making easier for everyone.

Topics: IntelliFront BI Business Intelligence tools business intelligence dashboard business kpis business intelligence report reporting dashboards real-time kpi dashboards IntelliFront BI's Intuitive Dashboards business intelligence platforms business intelligence report generation business intelligence analytics tools

How to Use Your Business KPIs to Improve Your Profits

Although there are endless uses for business key performance indicators, using KPIs for profit is a popular application. Everything in a business is designed to generate revenue, so it isn’t surprising. Using KPIs for profit, however, requires a multi-pronged approach. To get the most out of your business, you need key performance indicators for your employees, your customers, and your future.

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Top 7 Marketing KPIs You Should Be Tracking

Key Performance Indicators (KPIs) are measurable values that demonstrate how effectively a company is achieving its key business objectives. Businesses use KPIs to evaluate their success at reaching set targets.  Just like there are different departments in an organization, there are different KPIs to be tracked.  For example, the sales department may track total revenue, new customers, and average deals to gauge progress toward their revenue targets.  The human resources department may track employee turnover, employee engagement, and employee transfers. 

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