The internet allows immediate access to all kinds of information, and your customers want to know more about your business. More than that, they want data. New tools like real-time dashboards, provide customers with the tools they need to answer their own questions. The data drawn from these dashboards and analytics, update in real time, making it more accurate than any periodical report. Without a doubt, these dashboards are a clever way to provide superior customer service, while trimming your department’s budget.